Brand identity
and type design with
brains and heart
Creating out of Southern California

Pacific Gold Branding

∞ Branding / ◊ Print and Packaging / ¡¡ Messaging

Odds On VC

∞ Branding / ¡¡ Messaging

Fanhood

∞ Branding / § Custom Type / Ω Illustration

The Greatest Showman Movie Logo

∞ Branding / § Custom Type

Clients have included

The Blog

02/13/2020

Peace, Love, and Understanding: Getting The Best Out of Your Client/Boss

01/27/2020

FABAS Book Review from @readwithcindy

Press & Reviews

12/12/2019

Fanhood Branding Featured In Brand New’s Noted Section

Press & Reviews

The Shop

Books and Resources

Prints

To Wear

Courses

Fonts

This is Beale, a font inspired by Memphis rock ‘n’ roll & soul. It says “Let's party!”

3 weights

regular, light, regular

This is Palm Canyon Drive. A font worthy of all the Mai Tais in the world.

1 weights

regular

Lone Pine: The reverse contrast slab serif inspired by CA 395

2 weights

regular, bold

We leaned heavily into a retro color palette—ins

We leaned heavily into a retro color palette—inspired by vintage fruit and vegetable crate designs. Warm red, yellow, and turquoise differentiate the Pacific Gold sativa, indica, and hybrid categories. Easy application stickers further differentiate the strains. ⁠⠀
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See more type & color, merch, and more via link in bio!⁠⠀
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#packaging #packagingdesign #hoodzpah #pacificgold

Is there ANYTHING more fun than packaging? Especia

Is there ANYTHING more fun than packaging? Especially when your client wants to go big or go home. Custom dieliness, gold foil, embossing, stickers... ALL THE THINGS.⁠⠀
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We didn’t want @pacificgold to feel medicinal like many modern cannabis brands, and we also wanted to steer clear of the neon green or black and gold stoner bro culture.⁠⠀
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The packaging is closed with a sticker indicating the strain. Break the sticker seal and the box slides open with a custom insert with slits to hold a Pacific Gold sticker, and underneath that, the vape pen in a child proof tube. ⁠⠀
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See more of the full case study at the link in bio.⁠⠀
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#pacificgold #hoodzpah #packagingdesign #packaging #branding #brandidentity

Long overdue in sharing this work we are so proud

5% of the profits from every Freelance and Busines

5% of the profits from every Freelance and Business and Stuff Online Course sale goes to supporting under-served communities and students at risk of academic failure due to poverty or trauma. That means your FABAS enrollment is not only giving you a leg forward in your freelance/small biz endeavor, it's also helping get money to non-profit programs focused on supporting under-served youth & communities through the arts, mentorship, and job placement.⁠
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For 2020 we will be donating to @innercityarts in LA. "Founded in 1989, Inner-City Arts offers a safe, creative space in Los Angeles where more than 200,000 children have been invited to create and explore. Inner-City Arts provides quality arts instruction for students from underserved communities, integrated arts workshops for educators, and programming designed for the community through The Rosenthal Theater. By providing learner-centered, research-based instruction in the visual and performing arts, we support growth and personal achievement for students in grades k-8, especially those living in high-poverty areas who are most at risk of academic failure." — The Inner City Arts website.

"One of the best decisions I made for my creative

✨ 10% Off our new course (ends today)! If you've